Posts tagged how to start a janitorial business

Janitorial Cleaning Service – Getting Started

A janitorial cleaning service is one of the best businesses for a hardworking, blue collar person to start from scratch. Every business and every building needs to be cleaned once in a while – in some cases, many times each day. With the overhead involved with hiring employees to provide janitorial services, it is convenient for a company to outsource to a commercial janitorial service provider.

This is where you step in!

If you are reading this article, you are probably looking for advice on how to start a janitorial service. Hopefully the following information and advice will get you moving in the right direction.

Start Up Costs and Financing Sources:

$500 and up

It is possible to get started with almost no investment, but you will be in a much better position if you have a few hundred dollars of basic equipment available. Equipment for a full-scale commercial janitorial service may run many thousands of dollars.

Writing a sound business plan describing how to start a janitorial service in your area – including detailed market research and plans for future growth – may help you to secure some of your initial funding from venture capitalists or angel investors.

Pricing Guidelines for Service:

Base your time at $20 to $50 per hour (before taxes and expenses) and price your services according to the time you expect to spend on each task.

Itemize the exact services you intend to provide. Charging by the hour tends to make clients comfortable asking you to do more and more work for the same money. Be clear that you provide certain services for a certain price. By charging a flat fee, you will continually earn a better hourly rate as you improve and become more efficient.

Advertising and Marketing:

Get listed in the yellow pages under all of the main services you provide. This is more expensive than one general listing, but you can’t expect all of your potential clients to look under “Janitorial Services” when they are really looking for “Window Cleaners”.

Face-to-face selling can go either way. Some managers and store owners like the fortitude of this very direct way of marketing, but others find it very annoying – especially if they get a lot of people coming in and asking to wash the windows. Always obey “No Soliciting” signs.

Walk around town and identify businesses which look like they really need your help. Send a professional-looking brochure to the general manager.

Essential Equipment:

A janitorial cleaning service can start very small and build up as it grows more popular. It is sometimes possible to start out by using the equipment of the client companies, buying your own equipment with that revenue.

Get a unique uniform – and unique does not mean outrageous! A uniform looks much more professional than jeans, and it can provide a marketing service for you, as well. When people recognize your janitorial cleaning service working at the company down the street, it lends credibility to you when you approach them for a contract.

Much of the following equipment will become useful as your business expands:

Safety Equipment:

  • dust mask
  • safety goggles
  • heat resistant gloves
  • heat resistant apron
  • slip resistant, steel toe shoes
  • hard hat

General Supplies:

  • dust mop, brooms, and dust pans
  • vacuum cleaner
  • window squeegee and buckets
  • wet mop and bucket
  • scrub brushes
  • towels, lots of towels
  • window cleaning solution
  • degreaser solution
  • carpet cleaning solution
  • plunger
  • drain “snake”
  • basic tool set: hammer, screwdrivers, wrenches, etc.
  • tape measure
  • utility knife and plenty of blades
  • tool belt
  • ladder
  • 50-foot water hose
  • pressure washer
  • chainsaw
  • weed whip
  • a cargo van to carry it all

Income Potential:

$15,000 to $60,000 per year, going solo.

There is a limit to the amount you can earn working alone. As you become more successful at negotiating with clients, you can eventually start hiring other people to do the work. The ultimate earning potential is unlimited.

Target Market:

One of the nicest parts about janitorial services is that you don’t have to look for new customers week after week. After you secure a few accounts, you will have a fairly steady source of income that only changes infrequently.

Convenience stores, restaurants, grocery stores, strip malls, and office complexes are all great places to start looking.

Tips for Success:

  • Always be professional and courteous. Everyone encounters stressful and undesirable working conditions once in a while. It will carry you a long way if you can remain respectful and calm when dealing with these situations. Don’t let your clients walk all over you, but don’t let them walk out on you!
  • Janitorial services are very repetitive from day to day. Keep a mindset toward using your time more and more efficiently.
  • Go the extra mile. Do what you can to go above and beyond your clients’ expectations. This translates to job security and a better reputation in the industry.
  • You should get your janitorial cleaning service bonded and insured. If you are not bonded and insured, your prospects for business are very limited.

Training, Skills or Experience Needed:

The best training is to have worked as a janitor for some time so you know what you’re getting into. It is not easy work. Read a few books on how to start a janitorial service. No matter how much you already know, you are sure to find new information that will help you to be more successful.

Schooling is not usually necessary, but you can earn better money and find more contracts if you learn to maintain HVAC or other common equipment. There are independent classes available for this type of training.

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Internet Marketing for Commercial Cleaning Business

You may have the best cleaning services on the state and your company may possess the best commercial cleaning equipment available today. However, one of the most important things to remember for your commercial cleaning business is that it takes more than service to make it through the cut-throat world of the service sector.

If you are looking for a way to promote your commercial cleaning business, one of the best and most accessible ways to go about this task is through the use of online marketing. Because the internet is one of the most accessible media available, more and more people are utilizing the web for their advertising needs. Here are several of the easy steps for you to be able to launch your own internet marketing campaign.

E-mail lists

When it comes to online marketing, emails are one of the most important things to have around. In cyberspace, the wise online marketer knows that the email contact is the most important piece of information on the web. This is because the email acts as the personal identification system in the web.

Email marketing, therefore, has become one of the most successful types of online marketing strategies to have around, since these contacts are essentially the company’s direct connection to the potential buyers. Because of this, one of the best ways to market your commercial cleaning business is through email marketing. There are several steps to successfully launching your email marketing campaign.

Lead generation

First step is to generate your janitorial service leads. The leads are the email contacts that you will use for you marketing strategy. One of the best ways to do this is through article posting in public online forums, where you can post well written material that will entice the reader to avail of your services. Add a link at the end of each article to allow them to contact you and for you to have a copy of their email address. Another way to generate leads is through lead selling companies which can be found on the internet. Be careful, however, of the types of leads that you get. The best email contacts are still those that are derived from consenting internet users who volunteer their email addresses along with other contact information such as the best places.

Article-writing

Once you have generated your janitorial lead, the next step is to create well crafted articles. This should be sent in sets, one to entice your potential customers, and another to provide the details of the service offered. But before you start your program, it is important that you have an auto-response system integrated into your email in order to provide swift response to the answers that potential clients will pose.

Updates

Once you have begun your email marketing strategy, always keep in mind that clients also need updates. For this, be prepared to occasional send additional articles offering new products, janitorial services, as well as activities that are launched by the company. With these easy steps, you can be assured that you will have an effective online marketing campaign to go with your excellent cleaning services.

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How to Build a Successful Cleaning Business

Recent years have witnessed some of the most tragic financial happenings that have culminated in the global financial crisis as well as the major recession. Among the many industries that have collapsed, however, there are a few that remain. These are often the service sectors that are always in high demand no matter the external conditions. One of these includes the janitorial services. For as long as there are couches that get dirty, carpets that get soiled, and houses in general that go from clean to dirty no matter what homeowners try to do, the janitorial services are a mainstay in the service sector.

Hot item companies

One thing to keep in mind, however, is that the janitorial companies are also one of the hot item companies that many people are considering. If you are one of the people who are considering starting janitorial services for financial stability, there are several important things to keep in mind however. One of these reminders is the continuing importance of advertising and marketing as a way to ensure that you remain on top of the game. Today, new trends in marketing are emerging and if you want to get that all important one step ahead of the pack, one of the best options to consider is online marketing. Here are several ways for you to start.

Pay per click advertising

One of the simplest ways to get into online advertising is through pay per click advertising. For many beginners in the fine art of online marketing, the common problem that is encountered is the inability to start. With all the many options to consider, this is understandable. Pay per click advertising is simpler, however, in that it is a service that can easily be bought from search engine companies. The logic behind this form of advertising is simple.

Information searches

According to online activity research, most internet users use the World Wide Web mainly for information searches through the use of search engines. When you use the services of pay per click advertising, each time an internet user inputs a search that is related to your website, the search engines will place your site on the first page of the search results. With pay per click advertising, each time an internet user clicks on your site in search engine results pages as a result of search engine companies placing your site first on their list, you pay the search engines a given fee.

Web advertising

Another easy option that you can try in order to jump start your janitorial company on the World Wide Web is through the use of web advertising. These also use minimum internet know-how to allow novice internet marketers the best ways to promote their sites. In web advertising, you choose a site that is related to the services which you render, and pay them for space on their web pages for you to post you advertisements. Most online forums that attract thousands of web users each day offer these services and allow you to divert a good number of users to your own site.

Online marketing is one of the best ways to ensure that your janitorial company will have the much needed edge above others. Through these tips you can easily get ahead of the pack.

For More information please visit www.nationalcleaningassociation.com

or CALL 877-881-9523

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